Celebrating Legacy and Cultural Diversity

This project was completed with Andi Counts at Veridian Design Group, LTD.

As a graphic designer, I was tasked with creating a vibrant and bold annual report for The Carter Center. The report needed to represent the legacy of the organization, while also celebrating the diverse cultures that it serves.

To achieve this goal, I began by brainstorming with the team on the design concepts and color schemes that would best represent The Carter Center's mission. We decided to use colorful and bold patterns from different cultures, which we incorporated throughout the report.

For the cover, we used only the tagline, "Waging Peace. Fighting Disease. Building Hope." The use of shadows and UV coating was employed to give the report a unique and memorable look, while also representing the organization's legacy.

In terms of publication layout, we made sure to include important information such as the financial report and a summary of the organization's accomplishments. We also included photos of the organization's work in action, showing the impact it has had on communities around the world.

To achieve the final design, I used my skills in graphic design, Photoshop, and layout development. The end result was a comprehensive and visually stunning annual report that accurately represented The Carter Center's mission, legacy, and cultural diversity.

We believe that the report we created will help The Carter Center to amplify its brand and showcase the important work it does in promoting peace, fighting disease, and building hope in communities around the world.

The Carter Center Annual Report 2018

Mackenzie Designed:

Annual Report
Donor Report
Charts

To see the full Carter Center Annual Report 2018:

www.cartercenter.org

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